Press
News, press releases, and media coverage about Ticket Fairy
News, press releases, and media coverage about Ticket Fairy
Official announcements from Ticket Fairy
Ticket Fairy in the news
The Y Combinator-backed company has officially unveiled Ticket Fairy 3.0, an AI-powered operating system designed to give independent festivals, venues, and promoters access to the same level of infrastructure as major players like Live Nation and AEG. By combining artificial intelligence, financial tools, and funding into a single platform, Ticket Fairy is positioning itself as a new backbone for the modern live events ecosystem.
Ticket Fairy, by its own admission, is “a next-generation event ticketing, marketing, management, intelligence and revenue acceleration platform, providing event promoters and venue managers the tools necessary to increase attendance levels, social media exposure and consumer engagement” all in order to “provide an enhanced experience to their patrons.”
Ritesh walks me through Ticket Fairy's full stack approach, bringing ticketing, marketing, CRM, logistics, and payments into a single system, and why unifying data changes the economics of running an event.
Through its credit partners, Ticket Fairy can now provide funding to festivals, events and venues of up to £5 million per client in the UK, up to €3 million per client in Spain, Netherlands, Belgium and Ireland, and up to $3 million per client in the United States.
Ticket Fairy allows organisers of live events to use one single platform to execute their event strategy and own their customer relationships, creating and tracking customer LTVs for their business. The platform offers best practices digital marketing and CRM functionality. Analytics and operational functions of selling and distributing tickets are streamlined, with social amplification tools to engage and excite customers.
"We keep event organizers in business by increasing their top line revenue and reducing their risk exposure. We improve their financial position, which helps to solve their biggest challenge: survival. We then support their growth with important data, insights and digital marketing workflows, which improves their profitability and growth potential."
"Ticketmaster’s dominance has led to big service fees, scalpers galore and exclusive contracts that some people argue exploit venues and artists. The Ticket Fairy wants to wrestle away domination of venues from Ticketmaster while giving fans ways to earn tickets for referring their friends. The startup is attempting to do this by offering a technologically advanced ticketing platform that not only handles sales and check-ins, but acts as a full-stack Salesforce for concerts that can analyze buyers and run ad campaigns while thwarting scalpers."
If you convince all your friends to go to a concert, shouldn’t the promoter give you a discount? Now they can with The Ticket Fairy, a full-stack events marketing and analytics suite coming out of stealth from Y Combinator today.
In a landscape that frequently feels like it caters to lining the pockets of resellers, Ticket Fairy aims to put the concert-goer first, so you can focus on having fun at your event — not dwell on the effort it took to get there.
Book a demo call with one of our event technology experts to learn how Ticket Fairy can help you grow your event business.
