Attendee Experience and Services
Hydration and Health: Keeping Festival Attendees Safe and Comfortable

Prioritizing Attendee Well-Being A festival’s success isn’t just about great performances – it hinges on keeping attendees safe, healthy, and comfortable throughout the event. Seasoned festival organizers understand that a dehydrated or sunburnt attendee can’t fully enjoy the music. By proactively addressing hydration, weather protection, and general health, organizers not only prevent medical issues but

Ticket Fairy

8th July 2025

Read More
Attendee Experience and Services
Food and Drink: Curating the Festival Culinary Experience

Food and beverage offerings at a festival can transform from mere necessities into standout features of the event. In the past, festival-goers might have endured generic snacks or a limited beer selection just to refuel. Today, however, many festivals treat culinary choices as an integral part of the overall experience. Attendees have come to expect

Ticket Fairy

8th July 2025

Read More
Attendee Experience and Services
Amenities That Wow: Beyond Basics to Delight Festival Attendees

Every festival producer knows the basics – good sound, safety, food, and restrooms – but truly great festivals go a step further. They sprinkle in wow amenities that surprise and delight attendees, turning a good event into an unforgettable experience. These extras not only keep festival-goers happy (and comfortable) between the headlining acts, they also

Ticket Fairy

8th July 2025

Read More
Attendee Experience and Services
Welcome and Information Centers: Orienting Your Festival Guests

The First Stop for Orientation A clearly visible Welcome & Information Center at a festival acts as the helpdesk for your event. Placed prominently near the main entrance (and at other strategic spots for larger grounds), these centers immediately orient attendees as they arrive. Guests often step off shuttles or walk in excited but unsure

Ticket Fairy

8th July 2025

Read More
Attendee Experience and Services
Creating an Unforgettable Festival Attendee Journey

Creating an Unforgettable Festival Attendee Journey An Overview of Designing a Festival Experience from Entry to Exit Every festival is a story unfolding in real-time for each attendee. From the moment a ticket-holder arrives on-site to the moment they leave, every touchpoint shapes their overall experience. Great festivals don’t happen by accident—they are carefully crafted

Ticket Fairy

8th July 2025

Read More
Festival Production
Cybersecurity for Festivals: Protecting Data and Systems

The Digital Festival Era: New Risks to Manage Modern festivals are digital marvels, blending live experiences with advanced technologies. From online ticket sales and cashless payment wristbands to event mobile apps and IoT-powered crowd monitoring, technology enhances almost every aspect of a festival. However, this reliance on tech introduces cyber risks that organizers must proactively

Ticket Fairy

8th July 2025

Read More
Festival Production
Case Study: Managing a Festival Crisis – The Show Must Go On

Festivals are live events subject to the unexpected. Weather, technical failures, and other crises can strike without warning, testing even the most seasoned organizers. How a festival responds in those critical moments can mean the difference between a safely salvaged show and a chaotic disappointment. In the spirit of passing on wisdom to the next

Ticket Fairy

8th July 2025

Read More
Festival Production
Case Study: How Tomorrowland Festival Sold Out in Minutes – A Marketing Analysis

Overview: Tomorrowland, one of the world’s most renowned electronic dance music festivals, has become synonymous with selling out at lightning speed. Tickets for Tomorrowland often vanish within minutes of release – in some years, hundreds of thousands of passes have been snapped up in under an hour. This case study examines the marketing strategies behind

Ticket Fairy

8th July 2025

Read More
Festival Production
Post-Festival Marketing: Surveys, Recaps, and Retention

Post-Festival Marketing: Surveys, Recaps, and Retention When the festival ends and the last notes fade, the real post-festival marketing work begins. Keeping the momentum after the event is crucial to retain attendees and build anticipation for the next edition. Seasoned festival organizers understand that how you engage with your audience in the days and weeks

Ticket Fairy

8th July 2025

Read More
Festival Production
The Festival Attendee Experience: Observing and Adapting in Real Time

The Festival Attendee Experience: Observing and Adapting in Real Time A festival producer’s job isn’t over once the gates open – in many ways, it has just begun. The most successful events maintain a relentless focus on the attendee experience even after months of planning. Conditions on the ground can change, and unexpected issues or

Ticket Fairy

8th July 2025

Read More
Festival Production
Sustainability in Action: Eco-Friendly Festival Practices On-Site

Sustainability in Action: Eco-Friendly Festival Practices On-Site When the festival gates open and the music starts, a commitment to sustainability truly gets put to the test. Months of eco-conscious planning come down to on-the-ground execution. It’s one thing to set green policies on paper, but real success means turning those ideas into visible, everyday practices

Ticket Fairy

8th July 2025

Read More
Festival Production
Onsite Festival Marketing: Merchandising and Brand Activation

Onsite Festival Marketing: Merchandising and Brand Activation Onsite marketing at a festival is more than just advertising – it’s about enhancing the attendee experience while boosting the event’s brand and revenue. From eye-catching merchandise booths to engaging sponsor activations, every on-site marketing element should add value for festival-goers. The most successful festivals treat merch stands,

Ticket Fairy

8th July 2025

Read More